Straight to the point answer?
Because I’ve been where you are right now.
I understand how it feels as I used to feel DESPERATE when talking about my online coaching and therefore would have very INCONSISTENT income months.
Like you, I was frustrated because I was ALWAYS unsure if people would actually respond to my posts about my coaching, scared that they would think I was being salesy or spammy in DM's and only after their money. I took everything SO seriously, and always felt like such a failure when it came to my biz, because even if I did have a good month, the next would be a DEAD ZONE. I was stuck in the entrepreneurial rollercoaster BIG TIME, but in a scary financial way.
Nobody should have to experience that.
In early 2018, I started actually figuring out what my ideal client truly wanted & most importantly, struggled with DEEP DOWN, which helped me communicate with them effectively, and get consistent client inquiries month after month, and for the first time in a long time, do it without feeling a TAD bit salesy.
Meanwhile, I also started studying the science behind effective communication by going to Life Coaching School and Sales by taking a few rock solid online courses. I became super confident in how I was supposed to talk to my ideal client and then actually CLOSE THEM on sales calls.
Since then, I've been hitting consistent 5 figure months purely from private coaching. I've helped over a hundred women gain targeted ideal clients, by focusing on specific communication & sales techniques and by applying my method to create CONSISTENT revenue, AND they've done it all while having FUN.